Sunday 10 July 2011

Initial Idea

We have decided to create a music video for Jessie J's song 'Who's Laughing Now'
After looking at her music video -http://www.youtube.com/watch?v=KsxSxF3JKeU- We have decided to follow the same sort of idea as it has done in the music video so that it will be a lot easier for the group to be in the school environment and not have to travel every time there is filming that needs to be done.

By already being in our location the only other things we need to think about properly are our props, which  are most likely to be accessible to us in school already.

Having looked more into depth at the lyrics of the song has helped us focus more on the narrative of the song as in the original music video, very little performance shots are used. We want to be able to create a music video that has the correct balance between both performance and narrative shots.

http://www.metrolyrics.com/whoas-laughing-now-lyrics-jessie-j.html

We do not have a final idea of exact shots for performance shots and narrative shots and where each exact location is going to be, but after further research into genre and location we will have a much clearer idea of what we want to achieve within our music video.

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